Why Cold Calling Doesn’t Work

One of the topics that we will discuss on the Brandscaping blog is how to use networking to increase your influence, increase your sales ability, and increase your customer base. I am sure that you’ve been told that when your business is quiet you need to pick up the phone book (who looks … [Read more...]

Get more from your LinkedIn profile

I wrote this post for my blog at work, but I think this is an appropriate topic for effective brandscaping. You’ve mastered Facebook to promote your business and you are flirting with being identified as a twitterholic, what’s next? Are you using LinkedIn to promote your name, experience, and … [Read more...]

How McDonalds made me McAwesome

OK – I know the Golden Arches have served billions and billions, and yeah, maybe there is some evidence that eating there every day might not be the best way to a rock star body, but McDonalds helped me be great at every job since I hung up my apron and wiped off my flipper. If you’ve worked … [Read more...]