Last week, the fine folks at Twitter announced that they were going to be offering a “promoted tweet” service, to give advertisers the opportunity to financially promote tweets that support their business needs. How is this going to affect you? Well, unless you use the search function on Twitter.com for the terms coffee or Starbucks, you probably won’t see any difference. For now. If the tests run well, you can expect to see the promoted tweets in the various twitterclients available, generating revenue to those that can help spread the word. There are a few concepts that the twitter team … Continue reading
Are you using Twitter as a business tool to engage with like-minded people in your community, or are you treating it like traditional media, blasting your message out to as many eyes and ears as possible? When you first started up with Twitter, you might have been a bit discouraged that there weren’t that many people following you. Sure, the first few were kinda exciting, but when you got to #10 or #20, it wasn’t that big of a deal. You keep seeing local people with 500/1000/5000 or more followers, and you wonder what they are doing to keep the … Continue reading
s There are some excellent tools out there to help you become more productive in the social media universe. What? Productivity in social media?? What a concept. We’ve touched on some of these tools in previous posts, but today we are going to take a bit of a deeper look at a few of them. Tweetdeck: A great utility for you to manage all of your social media personas, including Twitter, Facebook, Myspace, and LinkedIn. Manage multiple accounts, and tweet from them all with just one click. Also available for your smartphone, so you can always be connected. With multiple … Continue reading
